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Articles

Event Ownership in the Gulf: Reading the Tahaluf Example

Mahmoud Mohammed 46 3 min read

A documented Saudi partnership and a checklist for distinguishing venue hosting, company ownership and the commercial ri...

Business Meetings and Sport in the Gulf: A Planning Guide

Mahmoud Mohammed 50 3 min read

How to evaluate a business meeting near a sporting event, check access and venue conditions, and measure the value of th...

Building an Event Workforce: Skills, Training and Assessment

Mahmoud Mohammed 49 2 min read

A skills plan for organisers and people entering events: assign responsibilities, assess practical work and compare trai...

Crowd Safety and Emergency Planning for Business Events

Mahmoud Mohammed 76 2 min read

A practical planning checklist for organizers: clear roles, monitored busy areas, rehearsed responses and agreed fallbac...

Smart Event Venues in the Gulf: What to Verify Before Booking

Mahmoud Mohammed 86 2 min read

A practical checklist for testing venue technology, recording responsibilities and buying services your event actually n...

Gaming Events and Gamification: A Business Planning Guide

Mahmoud Mohammed 68 3 min read

Choose a gaming conference, public festival or booth challenge using audience fit, technical checks and useful business...

Women in Middle East Events: Building Routes to Leadership

Mahmoud Mohammed 69 3 min read

Practical steps for event employers, programme teams and professionals, supported by published equality principles and a...

Measuring Event Success: A Practical Scorecard

Mahmoud Mohammed 114 3 min read

A practical method for organizers and exhibitors to measure outcomes, calculate ROI correctly and turn feedback into the...